Market Studies

David Atkinson

Areas of Expertise: Market Entry Strategy, Market Studies, Operator Selection / Contract Negotiation, Sales & Marketing Strategy, Sales Planning

David Atkinson is an expert in marketing, sales and distribution who works with organisations helping them deliver superior results. He provides in depth sales, marketing and development expertise combined with extensive operational experience for both internationally branded and independent hotels, and broader travel and tourism companies in the EMEAI regions.

Ewa Kossakowska

Areas of Expertise: Brand management, Distribution Analysis & Strategies, Market Entry Strategy, Market Studies, Operational Due-diligence / Process Improvements, Pre-opening & Turn-key Management, Revenue Management, Sales & Marketing Strategy, Sales Planning

Ewa Kossakowska has 25 years’ sales and marketing experience in the hospitality, travel and tourism industries. On behalf of Hotel Solutions Partnership she recently prepared market studies and advised on the business plans for a boutique hotel in Krakow, and a 5-star hotel as well as extended stay hotel in Wroclaw.

Simon Hudspeth

Areas of Expertise: Asset Management, Due Diligences to Support Transactions, Feasibility Studies, Investment appraisal, Market Studies, Operator Selection / Contract Negotiation, Owner Representation

Simon is a very experienced hotel adviser, who has appraised and valued many hundreds of hotels and hotel development projects throughout the UK, Europe and MEA during a 25-year career in hotel consultancy. Prior to consultancy, Simon spent nine years in operational roles with Hyatt International, including 13 hotel openings on four continents. Simon will conduct bespoke local research and analysis of hotel concepts and business models. He will advise on hotel investments, developments, acquisitions and business plans, and he will prepare HSP’s financial forecasts and commercial recommendations. He will also undertake the operator search and selection process.

Vicki Aldaba

Areas of Expertise: Market Entry Strategy, Market Studies, Media and Event Production, Sales & Marketing Strategy, Sales Planning

Vicki has over 25 years’ of sales, marketing and hotel management & operations experience. She led in detailing pre-opening projects, focused on inspiring, creating and weaving brand stories into marketing touch points. Her start-up operational experience within high-volume hotel environment honed her leadership, communication, and conflict resolution skills. She develops and manages customer journey mapping for various hotels and resorts. She is sought out for her creative energy and fastidious eye for detail in planning high-profile events and luxury product launches.