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Brand management

Dorothy Cusack

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An accomplished and practiced business professional with extensive experience in the UK, Irish, EU and US hospitality markets, Dorothy Cusack has held senior, strategic Marketing and Sales positions with the international Jury’s Doyle Hotel Group (UK, Ireland & USA) as well as with the fast-expanding Jury’s Inns Group (UK, Ireland and CEE), where she worked in the domain of Acquisitions and Portfolio Development with responsibility for individual market development strategy and commercial diligence – UK and CEE.

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Ewa Kossakowska

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Ewa Kossakowska has 25 years’ sales and marketing experience in the hospitality, travel and tourism industries. On behalf of Hotel Solutions Partnership she recently prepared market studies and advised on the business plans for a boutique hotel in Krakow, and a 5-star hotel as well as extended stay hotel in Wroclaw.

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Jon Barker

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Jon Barker has 20 years’ professional experience at a senior level working in consultancies, including Peter Leonard Associates, David Davies Associates, Landor and BDG McColl, where he left the position of Creative Director to set up his own practice in 2002.

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Lana Bdeir

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With experience in setting marketing strategy using segmentation and targeting, as well as identifying key communication channels to benefit the overall brand & company image (print, digital, environmental and beyond), Lana Bdeir is interested in challenges such as (re)positioning and (re)branding of corporate institutions and/or their products.


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